Baskin Robbins, the renowned dessert and ice cream franchise, features its name in brown text with a pink "31" creatively embedded into the "BR" initials.

Take advantage of 
sweet franchise
opportunities in Houston 
with Baskin-Robbins!

Are you ready to combine your entrepreneurial spirit and your passion for community with your love of ice cream? If so, grow with Baskin-Robbins! With so many franchise opportunities in Houston to choose from, Baskin-Robbins is the sweet choice, and Houston is the perfect place to open your own ice cream shop.


Why Serve Up Smiles in Houston?

Indulge in a delightful dessert with this double-scoop ice cream cone featuring blue and pink flavors on a sugar cone, proudly branded by Baskin Robbins. Enjoy the sweet treat from this iconic ice cream franchise.

Small businesses make up about 99% of businesses in Texas, and there are good reasons for that. The state has a strong labor force and favorable tax incentives (think no personal or corporate income taxes) that make starting and establishing a business easier and more affordable. Houston, mainly, is business-friendly, with its rapid permitting process and less red tape. Along with a  robust mass transit system and affordable cost of living, and you can begin to appreciate why the city has been ranked the #1 place in Texas to do business.

We’re the #1 Chain of Ice Cream Shops

We’ve been serving up smiles one scoop at a time since 1945, and with more than 7,800 locations across the globe, we’re one of the best businesses to start in Houston.

Ranked #1 ice cream franchise opportunity by Entrepreneur in 2021

Ranked in QSR
Magazine’s “QSR 50”

Ranked in Franchise Times
annual “Top 200”

Why Join our Brand?

A Baskin-Robbins store exterior with a patio furnished with tables and chairs under blue umbrellas. The store has wooden paneling, large windows, and a visible Baskin-Robbins sign, inviting you to enjoy treats from this renowned ice cream franchise.

Baskin-Robbins is part of the Inspire Brands™ family, the second-largest restaurant company in the US, allowing us to offer superior support and unmatched purchasing power from the very start. With all Baskin-Robbins® shop owned and operated by franchisees, you can look forward to:

Baskin Robbins Ice Cream Icon
A time-tested business model that takes the guesswork out of things
Baskin Robbins Ice Cream Icon
A consistently evolving menu to meet market demands
Baskin Robbins Ice Cream Icon
A multi-million-dollar advertising fund to get the word out
Baskin Robbins Ice Cream Icon
Special development incentives to sweeten the deal
Baskin Robbins Ice Cream Icon
And much, much more!

No Industry Experience? No Problem!

Baskin-Robbins provides a comprehensive operating system designed to help build a business, along with a world-class training program that features:

Live, in-store technical training
Instructor-led classroom training
An online learning management system
Mentoring and skill building
And much more!
A man in a white shirt looks thoughtfully at a tablet being shown to him by another person with curly hair. They are seated in a well-lit room, possibly discussing plans for their new ice cream franchise.

An Affordable Investment

While we’re a big name in ice cream, ours is one of the most affordable franchise investments in the industry. Take a look at some numbers.

Franchise fee
Minimum net worth
Liquid assets
$293,840 - $636,360
Total initial investment

Our limited-time incentives make a Baskin-Robbins franchise even more attractive, too!

Certain franchisees qualify for reduced royalties up to the first 5 years
10-year payment plan for an affordable franchise fee
Three Baskin-Robbins frozen drinks in clear cups with pink straws. These colorful treats, red, pink, and yellow, showcase the delicious offerings of this popular ice cream franchise.

Our Industry Is Tastier Than Ever!

People love ice cream in Houston — and all over the country! The average American eats approximately 20 pounds of ice cream a year, and the world’s love of ice cream is not cooling down anytime soon! Take a look at these ice cream trends

73% of consumers
enjoy ice cream at least once a week.
The global ice cream market is expected to reach over $114B by 2030.
The ice cream industry has a $13B impact on the US economy and generates $1.8B in direct wages.

What these stats demonstrate is that the consumption of ice cream is a popular pastime, and your Baskin-Robbins shop will be there to cater to the demand.

Interior of a modern dessert and ice cream franchise featuring a counter with an assortment of treats, digital menu boards, a drink station, and a neon sign that reads "flavor every moment".

Flexible Footprints to Choose From

We offer store designs to fit almost any location, with real estate and construction experts ready to assist in development and build-out.

Freestanding, end-cap, or in-line options.
Airports, stadiums, colleges and universities, and more!

Your Dream.
Our Ice Cream

Are you ready to become part of an iconic brand and make your dream of business ownership a reality? So are we -
Let's talk
Indulge in a delightful dessert from Baskin-Robbins: a cup of their signature ice cream topped with a cherry, whipped cream, chocolate syrup, and crushed nuts.
A blank white square reminiscent of a dessert menu, with no content displayed.The number "31" is displayed in large, pink, bold font, reminiscent of a popular ice cream franchise.

This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of or want to locate a franchise in one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your state.

*Royalty rates differ by geography, please review FDD for complete details.

A blank white rectangle reminiscent of a dessert plate with no visible content.A blank white square reminiscent of a pristine canvas, evoking the simplicity of a renowned dessert.A completely blank white image, reminiscent of a fresh canvas ready to be transformed by an ice cream franchise or dessert creation.A completely blank white image reminiscent of a fresh canvas in an ice cream franchise.A plain white square reminiscent of a dessert plate at a popular ice cream franchise.A blank white image reminiscent of a pristine canvas in an ice cream franchise.A blank white rectangular image reminiscent of the clean palette used by an ice cream franchise, presenting no visible content or elements.

© 2024 Baskin Robbins - All rights reserved.