Logo of baskin robbins, featuring a pink and brown color design with the number "31" creatively embedded in the "br" initials.

Take advantage of 
sweet franchise
opportunities in Memphis 
with Baskin-Robbins!

If you’re ready to combine your entrepreneurial spirit and your passion for community with your love of ice cream, now is the perfect time to grow your portfolio with Baskin-Robbins! We’ve identified Memphis as the perfect place for our brand to continue its growth, and with our limited-time incentives that make franchise ownership even smarter, there’s no better time to take advantage of our franchise opportunities in Memphis!


What’s the Scoop on Memphis?

Scoop up profits with our popular ice cream franchise
We’ve set our sights on Memphis for lots of good reasons.

The city has numerous tax incentives that make small business ownership easier.

Tennessee has no property or state income taxes. 

Memphis is consistently ranked 12% lower than the national average for the cost of living.  

With its mix of urban and rural areas, there is truly something for everyone in Memphis, including hundreds of live music venues that draw millions of music lovers to this vibrant city every year. 

We’ve set our sights on Memphis for lots of good reasons.

We’re the #1 Chain of Ice Cream Shops

We’ve been helping make memories, one scoop at a time, since 1945, and with more than 7,800 locations across the globe, we’re one of the best businesses to start in Memphis.

Ranked #1 ice cream franchise opportunity by Entrepreneur in 2021

Ranked in QSR
Magazine’s “QSR 50”

Ranked in Franchise Times
annual “Top 200”

Why Join our Brand?

Exterior view of a baskin robbins store with a wooden façade and logo, featuring outdoor seating under blue umbrellas.

Baskin-Robbins is part of the Inspire Brands™ family, the second-largest restaurant company in the US, allowing us to offer superior support and unmatched purchasing power from the very start. With all Baskin-Robbins® shop owned and operated by franchisees, you can look forward to:

Baskin Robbins Ice Cream Icon
A time-tested business model that takes the guesswork out of things
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A consistently evolving menu to meet market demands
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A multi-million-dollar advertising fund to get the word out
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Special development incentives to sweeten the deal

We’re with You from Day One!

No industry experience? No problem! Baskin-Robbins provides a comprehensive operating system designed to help build business along with a world-class training program that features:

Live, in-store technical training
Instructor-led classroom training
An online learning management system
Mentoring and skill building
Two men in a business meeting, one listening intently while touching his chin, the other holding a digital tablet.

Ours Is an Affordable Investment

While we’re a big name in ice cream, ours is one of the most affordable franchise investments in the industry. Take a look at some numbers.

Franchise fee
Minimum net worth
Liquid assets
$293,840 - $636,360
Total initial investment

Our limited-time incentives make a Baskin-Robbins franchise even more attractive, too!

Certain franchisees qualify for reduced royalties up to the first 5 years
10-year payment plan for an affordable franchise fee
Three baskin-robbins branded frozen beverages in clear cups with pink straws, depicted against a blue background.

Our Industry Is Tastier Than Ever!

People love ice cream in Memphis — and all over the country — with the average American eating approximately 20 pounds of it a year. The world’s love of ice cream is not cooling down anytime soon, either! Take a look at these ice cream trends

73% of consumers
enjoy ice cream at least once a week.
The global ice cream market is expected to reach over $114B by 2030.
The ice cream industry has a $13B impact on the US economy and generates $1.8B in direct wages.

What these stats demonstrate is that the consumption of ice cream is a popular pastime, and your Baskin-Robbins shop will be there to cater to the demand.

Interior of a modern bakery with a bright pink accent beam, wood paneling, glass display cases, and a neon sign that reads "flavor every moment.

Flexible Footprints to Fit Your Goals

We offer store designs to fit almost any location, with real estate and construction experts ready to assist in development and build-out.

Freestanding, end-cap, or in-line options.
Airports, stadiums, colleges and universities, and more!

Your Dream.
Our Ice Cream

Are you ready to become part of an iconic brand and make your dream of business ownership a reality? So are we -
Let's talk
A baskin-robbins cup filled with mint chocolate chip ice cream topped with whipped cream, hot fudge, nuts, and a cherry.
An empty wooden classroom desk and chair placed on a patterned carpet, surrounded by colorful educational posters on white walls.Pink number 31 in a bold sans-serif font.

This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of or want to locate a franchise in one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your state.

*Royalty rates differ by geography, please review FDD for complete details.

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